Our Story
Welcome to Asmi, where sustainable fashion meets purpose! I'm Archna Patel, and I'm thrilled to share our journey with you.
My love for functional pockets, ethical fashion, and environmental sustainability sparked the creation of Asmi--a brand committed to slow fashion and mindful designs. What began as a personal quest for practical, stylish dresses with deep pockets evolved in a mission to redefine fashion's impact on people and the planet.
Asmi is built on the belief that fashion should be both beautiful and responsible. We carefully select sustainable, eco-friendly fabrics that minimize environmental impact, ensuring each dress is made with thoughtfulness and care. But our commitment doesn't stop there--we've partnered with a Fair Trade-certified manufacturer, providing underserved women with fair wages, safe working conditions, and economic independence.
What truly sets Asmi dresses apart is the embroidered affirmation on the right pocket--a small but powerful detail designed to inspire confidence and positivity. Each dress carries a meaningful message, reminding the wearer of their strength, resilience, and limitless potential.
At Asmi, every stitch is a step toward a better world, supporting both the artisans who create our garments and the conscious consumers who wear them. We are more than just a clothing brand-we are a movement toward ethical, empowering fashion.
Thank you for being a part of this journey. Together, we're not just making a style statement; we're making a global impact-one pocket at a time.
Why Choose Asmi?
"Asmi" means "I am" in Sanskrit-- a daily affirmation of confidence, purpose, and self-expression. When you wear the Asmi brand, you embrace slow fashion with integrity, knowing your clothing is ethically made by women earning fair wages.
With every Asmi dress, you carry a purposeful message in your pocket--a reminder that you are strong, limitless, and capable of anything.
Wear it. Feel it. Empower.